Therapist blog challenge #16 focuses on how to help readers make it through the crazy emotional stress of the holiday season.
As a recent private practice consultation group that I was leading came to an end, we took a few minutes to celebrate the growth and successes of each group member. I asked what each group would take away from their consultation group. One therapist turned to me and said, “Thank you for giving me the permission to succeed.”
I have never really thought about my private practice consulting services as giving colleagues “permission to succeed,” but it seemed to fit. I asked myself, “Where did I get the permission to succeed?” Read more
We all know the holiday season can be stressful and filled with everything from difficult family dealings to enhancing feelings of depression and loneliness. Take this opportunity to reach out and share helpful tips to get your clients and readers through the holiday season. Whether lighthearted or serious, how you approach the topic depends on how you can best serve your ideal client.
One of the most popular blog posts on my private practice site Wasatch Family Therapy was a blog inspired by the 2003 movie, Elf. A therapist used Buddy the Elf’s most popular sayings to write a blog incorporating positive psychology. This lighthearted approach using a beloved holiday character can be a sweet way to offer some great tips for getting through the holiday season. Remember to write something that speaks to you and your ideal client.
Here are a few possible topics:
- Holiday stress
- Difficult family situations
- Co-parenting and the holidays
- Preventing loneliness
- Giving back/community service
- Gift giving
- Creating Holiday traditions
- Don’t forget the Griswolds, The Grinch, Santa Claus, A Christmas Story or any other characters you love that always have something to teach!
Let the benefits of gratitude inspire your next professional blog post.
It’s the time of year when Facebook posts, blogs, and tweets take on a tone of gratitude. This is an excellent opportunity for you to share with your readers things that you are grateful for or encourage them to express their gratitude.
- Share your own gratitude list: This can be as easy as creating a simple list of things you are thankful for, or writing an article about the positive benefits of gratitude on mental health.
- Write about gratitude and mental health research: Expressing gratitude is beneficial for a person’s well-being (Emmons, 2003). Enjoy the benefits this blog might offer for you and your clients. As a marriage and family therapist you might want to cite Gottman’s work on positive versus negative interactions with couples and how that can predict relationship longevity (Gottman, 1989).
- Encourage readers to keep a gratitude journal: I came across this nifty Gratitude Journal app that you could share in your article. Writing down what you are grateful for has been associated with increased happiness and well-being.
Enjoy sharing the benefits gratitude during this time of Thanksgiving!
Let an awareness day or month inspire your next professional blog post.
Each year we celebrate a variety of awareness dates that highlight and bring attention to a variety of challenges that people face in the U.S. and across the world. October is National Depression, Mental Health Screening Month, and World Mental Health Day. These awareness dates can make for easy blog topics. Find an awareness date that matches the work and client you are passionate about and let it inspire your next blog article.
A picture IS worth 1000 words. Find a credible infographic that is helpful to your ideal client for your next blog post.
Visually interesting and sharable infographics can provide easily digestible information for your blog readers. It’s easy to find infographics on a variety of topics by doing a Google search of your area of interest and the word “infographic”.
Many infographics are easily sharable with the HTML code and a copy function near the infographic. Another option for adding the infographic to your blog post is to right click and copy the “copy image location” and insert into your blog post (If you have no idea what I’m talking about contact your webmaster for help).
Inviting a colleague to write an article for your blog is a great way to post fresh content, share interesting resources, and help both of you build your online presence.
Blog posts on your private practice blog don’t have to be written by you. For therapist blog challenge #7 I want you to invite a colleague to contribute a blog article to your blog. The guest blogger doesn’t have to be a therapist. It can be any other professional that you respect, that you would like to help promote, or that you would like to be associated with.
Commenting on expert YouTube videos can make for a quick and meaningful blog post that lets potential clients know more about you and provides them with helpful information.
While your blog posts may be a way of sharing your unique perspective, you can use existing content as a springboard for meaningful content. Blog posts don’t have to be entirely original material. One way to do that is to share your favorite YouTube video with your blog readers and potential clients.
Listing your most recommended books makes a quick and easy blog post and is a fantastic resource for website visitors
You know those books that you recommend to clients over and over again? Write down a list of them, add a couple of sentences about why you like that book, and provide a link to purchase the book. That’s it. Easy, right? Just to make it even easier, here’s my top 10 list. As always, feel free to use some or all of the following on your own list.
One quick and easy way to generate content for a blog post is to answer a frequently asked question
What questions do you get asked over and over again about your practice? The questions can be about your therapy approach, about therapy in general, or specific a question about your practice. Make a list of common questions, choose one question and write your answer…and voila! You have a new blog post.
Here are a some sample questions to choose from or feel free to come up with on of your own:
- How do I know if a therapist is the “right fit” for me?
- Do you work with my insurance?
- How do I know if I need therapy?
- Is therapy confidential?
- I think my partner is depressed. How do I get my partner to go and see a therapist?
- My daughter is losing weight quickly. Could she have an eating disorder?
- What’s the difference between a therapist and a coach?
- How does talking to a therapist differ from talking with a friend?
- How long does therapy take?
- How will I know when I’m done with therapy?
Ok, colleagues. This challenge is so easy. Let’s get blogging! I’m excited to read what you come up with.