Is your great blog content hiding behind boring or predictable titles?
Next time you’re browsing the web, notice the articles that catch your eye and pique your interest. What is it about them that interests you enough to click through and look at the content? Often, all that you have to go by is the article title.
I was just reminded of the importance of blog post titles over the weekend when I posted an article on PsychCentral’s World Of Psychology Blog. The article was titled “8 Surefire Ways To Emotionally Screw Up Your Kid.” Within 24 hours the post had been shared over 1000 times on Facebook and had been retweeted 100 times on Twitter.