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Therapist Roll Call: Join The Private Practice Pinterest List

Therapist Roll Call Pinterest

Do you use Pinterest? I do and I have found some amazing relationship and emotional health resources for my clients and practice building resources. I’ve also found that it’s a great way to direct visitors to my website and learn about my services.

In the past, I’ve featured a roll call for therapists so we could connect on Twitter and Facebook, and it was very well received. I’d like to continue that tradition so we can get to know each other more on social media.

I recently wrote about how Pinterest can benefit your practice. So let’s all add our Pinterest information and see what kinds of things we’re pinning on our boards. Connect with me on Pinterest here

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The Power of Online Presence: Blogging Brings Training Opportunities for Art Therapist Lisa Mitchell LMFT

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Discover how some very successful mental health professionals use blogging, social media, and other technologies as powerful tools for their therapy practices.

Lisa Mitchell MFT, ATR, LPC, is director of The Art Therapy Studio in Sacramento, CA and owner of InnerCanvas.com. She helps teens and adults use their creativity to heal from trauma, depression, and anxiety. Read here about how Lisa’s online presence grew her outreach exponentially:

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Therapist Blog Challenge #15: Parenting Tips

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It’s been a few weeks since our last Therapist Blog Challenge, but I’m ready to hit the ground running again if you are!

Therapist blog challenge #15 focuses on parenting defiant young children. This is something that every parent has experienced, and you as a professional may be able to provide some insight on this topic. Read more

The Power of Online Presence: Viral Blog Post Brings Book Deal for Amy Morin, LCSW

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Amy Morin, LCSW could never have guess that one viral blog post could lead to a national book deal!

Today, we continue with our series “The Power of Online Presence.” Amy Morin is an LSCW specializing in adolescent depression, anxiety, and behavior disorders. Her now famous article “13 Things Mentally Strong People Don’t Do” has been viewed millions of times and recently was made into a book. Learn more about what Amy does to build her online presence. Read more

4 Ways to Make Your Website Mobile-Friendly

4 ways to make your website mobile friendly - Private Practice Toolbox

More and more people are using their phones to search the internet.  By optimizing your online content for mobile devices, your clients can more efficiently access the information and services your therapy practice provides.  

It has been said that 2014 is the year of the mobile.  People are increasingly accessing online material from their phone, so it’s important that providers are aware that their content is being viewed through multiple channels.  But there are unique challenges that come along with this trend:  a website or blog can appear dramatically different on an iPhone or Android than on a computer screen.  Different features can get warped or skewed on a mobile device.  Thankfully, there are ways to make online content more efficient and accessible for cell-phone users.
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The Power of Online Presence: Social Media Tips from Top Podcaster Joseph R. Sanock, LPC

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Discover how some very successful mental health professionals use blogging, social media, and other technologies as powerful tools for their therapy practices.  

This is the second post in our new series “The Power of Online Presence.” Today’s featured therapist is Joseph R. Sanock, an MA, LLP, LPC, NCC who owns “Mental Wellness Counseling” and also works as a private practice consultant with “Practice of the Practice.”

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The Power of Online Presence: Mari A. Lee, LMFT Overcame ‘Technophobia’ to Become Best-Selling Author

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Discover how some very successful mental health professionals use blogging, social media, and other technologies as powerful tools for their therapy practices.  

I’ve discussed in great length ways that my online presence has benefited my private practice. But don’t just take my word for it. Many therapists have utilized the power of social media and blogging to get the word out about their practice, establish rapport, and build trust with those in their community. I’ve asked a few of my colleagues some questions about their experiences (the good and the bad) building their online presence.  This is the first of several interviews where you can learn from the professionals.  My hope is for you to read these and understand even more just how valuable an online presence can be, not just for attracting clients, but for opening up other professional opportunities. Read more

10 Ways Blogging Transformed My Private Practice

Jodie Gale MA built a thriving practice through online presence, blogging and social media. Read about her journey in this inspiring guest post.

When I returned home from the UK several years ago, I was shocked at the state of psychotherapy in Australia. There was, and still is, a lack of understanding about what psychotherapy is and a lack of promotion regarding the benefits of psychotherapy from our professional associations. Frustratingly, it is rare to find a psychotherapist (or a family/play/art therapist) working as part of a multidisciplinary team in private or public health.

There is also a deeply pervasive myth that it is impossible to fill a ‘full fee paying’ private practice as a counsellor or psychotherapist because of the mental health plan insurance system which only provides rebates to psychologists and a small number of social workers. Trying to persuade clients to engage in weekly, depth psychotherapy (without a rebate) literally felt like mission impossible. My private practice reflected this and was sporadic to say the least. Desperate and down hearted after 8 years of Master’s training to become a psychotherapist – I found myself smack bang in the middle of a major career crisis.

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4 Ways to Repurpose Existing Content for Blog Posts

Repurpose content for blog post

You already have content for hundreds of blog posts. You just don’t recognize it yet.

Therapists who are new to blogging sometimes have a difficult time finding material to write about.  So where to begin?  Actually, it’s much easier than you might expect.

An excellent strategy to finding material to write about is to simply repurpose and repackage existing content. That means that you remake something that’s already been created, either by you or someone else.  This of course does NOT mean that you simply regurgitate what has already been written, but instead you thoughtfully craft existing material to serve a new purpose and audience.  There’s no need to reinvent the wheel, here!

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How Your Therapy Skills Can Help Build Your Online Presence (Part 1)

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This is the first post of a 2 part series of how to best utilize social media to engage your readers.  

Developing and maintaining a strong online presence to engage readers employs the same skills you use as a therapist: the ability to foster trust, build rapport, and serve your community.  

The internet allows you to expand your therapy outreach in a way that exceeds the bounds of what you could do from a traditional office setting.  Here are some specific points to consider when building an online presence.

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