Navigate / search

End the Mommy Wars: Studio 5

We’ve all heard the term “mommy wars.” Originating in the 1980s, it refers to the negative cultural experience of mothers being pitted against each other based on their different lifestyle choices. While there are many aspects of motherhood that could be included under the umbrella concept of mommy wars (breastfeeding vs. bottle feeding, etc.), the most significant dichotomy is that of working moms versus stay-at-home moms. But this framing is no longer relevant, as it doesn’t reflect the creativity and real lives of so many women who have a variety of experiences. Here are some steps to change the way we think about motherhood and end the mommy wars for good!

Read more

5 Ways to Avoid Burnout: Studio 5

Women expect a lot of themselves: a strong marriage, healthy children, time to pursue personal goals and interests, etc. These are wonderful aspirations, but we also need to “get real” or risk burning out.

Physical and emotional burnout is a real problem, particularly in our community. LDS Living recently conducted a survey in which they found that 95% (of 1900 individuals surveyed) reported that they had experienced burnout (specifically in a religious/ spiritual sense). This is an epidemic that is affecting many of us, and clearly, something has to change. Here are 5 steps to prevent and avoid burnout:

Read more

HARO: My Secret Weapon to Landing Media Interviews


HARO My Secret Weapon to Landing Media Interviews

Media interviews are a great way to share your passions

and spread the word about your practice. 

They can connect you with other professionals in the field, get your name out there to potentially attract more clients, and can often give you an additional source of income. But how exactly do you land those media interviews? How do you get the word out that you have expertise that you want to share with an audience? Read more

My Top Social Media Management Tools


Hootsuite

Get organized with these social media management tools. Post to multiple platforms from a single dashboard.

Social media is an important part of building a strong online practice presence, but it can sometimes be a pain to manage.  You need to get fresh content out there on a regular basis, but it can be difficult to keep up. Thankfully, there are programs to help you schedule your posts, so you can get .  Here are my two favorites:

Read more

5 Steps to Finding Your Professional Blogging Style

woman typing laptop

Here are 5 steps to getting more comfortable blogging on your private practice website

Maintaining a blog is an important part of your therapy practice’s online presence.  A blog is a great way to show that you are knowledgeable about current topics in the field, but it’s also a way to personally connect with your clients.  When it comes to blogging tone and style conversational is the new “professional”

Some therapists who are new to the blogging scene can have a tough time understanding how to write in this format.    Here are 5 steps to help you find your professional blogging style:

Read more

Building an Online Presence for Your Practice

Strategies to make it easier for potential clients to find your services online

Dr. Rebecca Jorgensen invited me to participate in her monthly “Talk Time” webinar series this week to talk about the importance of developing an online presence for your private practice. In this webinar we cover the essential elements of an effective private practice website, why identifying your ideal client is an important part of self-care and burnout prevention, how to identify your ideal client, where social media “newbies” should start, strategies for building a social media presence, and how these factors all weave together to build an online presence for your practice.

Resources mentioned in this webinar:

Article: 10 Steps to Building an Online Practice

Webinar: My PR Secret Weapon: Landing Top Media Interviews

Join Private Practice Toolbox Facebook Group

Hootsuite.com Social Media Management tool

Find out more about Talk Time with Rebecca Jorgensen

How to Build Trust with a Client Before the First Session

therapist relationship

A strong online presence helps potentials clients trust you and choose you when they are ready for therapy.

Clients sometimes have a hard time trusting a new therapist. It’s understandable: who feels comfortable telling their innermost problems to a complete stranger? But trust is a critical part of the client/ therapist relationship if any real progress is to be made. Thankfully, there are ways to build trust before your client even walks in the door.

Read more

4 Ways to Build a Thriving Practice in an Uncertain Economy

Since the economic downturn of 2008, my practice has experienced significant growth. I attribute that growth to these four strategies.

Our economy took a turn for the worse in 2008, stock market crashed, and many companies were forced to downsize.  It was a hard time for many Americans, financially and emotionally. And yet, during this same time frame, my practice Wasatch Family Therapy experienced exponential growth. We steadily acquired new clients. opened two additional locations and grew from half a dozen therapists to over 20 therapists.

So how did I do it?  I put time and energy into creating and maintaining a strong online presence.

Read more

Choosing the Right Electronic Health Record (EHR) for Your Private Practice

Electronic Health Record

The key to running any company smoothly is to keep meticulous and clear records, and psychotherapy private practices are no exception. Virtually all businesses today operate with an electronic data-keeping system; paper files don’t cut it anymore. More and more private practitioners are moving toward a paperless practice, which includes a professional Electronic Health Record. And advances in technology have created software programs designed for the unique needs of those in the mental health profession.
Read more